Did you know that there are quite over 150 million blogs online? And only a couple of thousands of blogs attract a big and satisfying readership. Building a blog, writing, and posting articles is one thing while increasing the blog traffic, and maintaining it’s quite another.
If you’ve ever wondered how you’ll increase your blog traffic, read these essential tips that will help you put your blog on the roadmap of definitive success.
#1: Create content for a chosen audience
The content of your blog is going to be the bait that draws readers. You’ll get to find out who is your targeted audience. Here is that the list of questions you would like to answer first to urge a far better understanding of your audience:
- What is their occupation?
- What common problems could they have, and may you help them?
- What topics do they enjoy reading the most?
- What keeps them up at night?
An important thing you would like to know is how to make people come to your blog, share your content, and link to it. The format of content you create will play a critical role in getting more visits and social shares.
Good content makes people take action because they show one among the following:
- Social interaction
- Practical value
It is often tricky to return up with the content that might cover your audience’s needs and concerns. But if you’ve got the proper approach, your content will get tons of traffic.
#2: Use proper headlines to urge more clicks
The headline, or title of your blog post, has got to capture the eye of potential readers. People may even see it in their social media newsfeed or search results. Ensure you include the most keyword phrase that folks could use when checking out the covering subject.
It’s also important to incorporate the principles mentioned above in your headlines. Show social currency, practical value, or specialize in emotions to urge your headlines clicked more often.
Some examples of good headings:
- The Best Ways to Do Market Research For Your Business Plan
- The Easiest Way to Become a Good and Successful Writer
- 10 Ugly Truths a Pretty Website Can’t Hide
#3: Make your content well organized yet readable
You need to properly structure your content so that people can quickly scan through it. Use elements like subheadlines, bolded text, bullet points to optimize each post for both readers and search engines.
Keep that in mind, a well-organized article or blog post always attracts the readers even if your content’s quality isn’t great. Furthermore, it’s a good practice to rank in Google as the crawlers find it easy to examine the overall post.
#4: Work on long-form content and evergreen content
According to studies by SerpIQ, long-form content usually gets higher rankings in program results. One sort of long-form content is evergreen content. Evergreen content continues to be relevant to its readers and provides them value years after the publish date. It’ll help you improve your SEO ranking, and you’ll drive more traffic to your blog.
People also love tutorials. If you’ll explain something intimately and write instructions on how to roll in the hay, people will spend longer on your site. If the tutorial goes into detail, people will be more likely to share it with their friends. Also, long tutorials are something Google likes, so you would possibly increase your page ranking in search results over time.
#5: Use user-generated content
Just like allowing guest posts, you’ll use a special approach to user-generated content. Rather than allowing people to possess control over the whole article, you’ll enable them to post their photographs and videos. Individuals who find their material online will be more likely to share your site with their friends.
#6: Have posts schedule and blog consistently
Creating a uniform schedule of posting on your blog helps your readers know once they can expect to listen to from you again, whether it’s daily, weekly, monthly, or maybe quarterly. The key to maintaining publishing consistency is to be realistic. Individual bloggers will find it difficult to make high-quality content daily. Start with weekly or bi-weekly posts and work your high to daily posts, if that’s your ultimate goal. Just don’t sacrifice quantity for quality.
To help you maintain consistency, make certain to use some article calendar. You’ll use Google Calendar, Outlook Calendar, or maybe an easy spreadsheet. Use it to manage your ideas and plan your content themes for every month so that blogging is some things you specialize in, not something you are doing in your spare time.
Coschedule has created a remarkable guide on how to plan a blog schedule. Click here to see!
#7: Make your content SEO-friendly
When you’re performing on SEO, you would like to remember the prevailing factors that influence your ranking. These are elements that affect your ranking in either a negative or positive manner. There are two sorts of ranking factors: On-page and Off-page. To form your content SEO-friendly, you’ll need to concentrate on on-page factors.
Here is that the list:
- Use keywords in title, description, and H1 tags
- Use SEO-friendly URLs
- Make a user-friendly layout, use H2 tags, bullets
- Use keywords within the first 100 words
- Make your design responsive
- Optimize page loading speed
- Create long and original content
- Optimize images with SEO attributes (ALT tags)
- Use outbound links with quality and relevancy
As we already mentioned, SEO takes both time and knowledge, as you almost certainly already know. And while there’s such a lot you’ll do to enhance your site during this area; you’ll start by installing a free SEO plugin if you’re using WordPress. Consider installing Yoast SEO or beat One SEO, which can help you optimize your articles for a selected keyword.
#8: Do in-depth keywords research before you write
To create an inventory of targeted keywords for your content, you’ll use special tools like SEMrush, Google keyword planner, KWFinder, etc. These services provide a chance to ascertain and estimate what requests, and during which amount is entered in search engines by users monthly. You want to choose “keywords,” which will be most useful for your post from this data.
No matter what tool you employ, the choice process is often reduced to 2 conditions:
- Find a maximum number of unique key phrases within a specified topic
- Find the simplest compromise between the search frequency and keyword competition
#9: Make your website design appealing
It’s important to take a position time and energy into creating quality content. But, it’s as important to take a position time and money into the planning of your blog and content. Many studies showed that good design helps you build trust together with your visitors. Remember, you’ve got about 50 milliseconds to form an honest first impression.
If people trust and like your blog, they’re likely to return. Thus, ensure you invest in good design.
#10: Ensure it’s responsive
Every kid in the class knows that you can’t have a fixed-width site anymore. Your website, regardless of the subject, has got to be mobile-friendly. If you spend some overtime during development and ensure that your site looks good on each smartphone and tablet, you’ll get more visits from those devices.
Check your Google Analytics report back to determine what percentage visitors come from smartphones and tablets, and determine which resolutions they were using. Then add that extra CSS line to form your responsive site even better for them.
#11: Add visuals to your content
Create and add graphics to your content. Images are often an excellent source of additional traffic to your website. Differing types of infographics also can help to create traffic. You’ll let people use your images and ask them to cite you as a source. You’ll even create a pre-made HTML code that folks can copy and paste on their websites.
Here is the complete guide for buffing up your content with visuals.
#12: Name your images wisely
Before going to the outline of a picture, ensure that you name that image correctly. Rather than random letters and numbers, attempt to add a keyword directly into a picture’s name. For instance, if you’re writing about Twitter, try including “Twitter” within the name of your featured image.
#13: Add descriptions to your images
Once you upload a picture to your article, don’t forget to feature an outline. Google and other search engines are smart machines, so don’t just add an easy keyword into the outline. Still, don’t write a whole story within the description. Be brief and precise, and write several words for every image. This action will assist you with SEO, and it’ll assist you to urge your images on top of Google image searches for the precise keyword.
#14: Share funny images/videos on social networks
While you’ll probably share your articles and stories from your niche, sometimes it’s okay to share something unrelated. for instance, include occasional funny quotes, jokes, funny images, and videos that can interest your followers. It’ll allow you to attach with your audience on another level, plus it’d get you a share or two more from people that usually wouldn’t share business material.
#15: Interlink your content between one another
Interlinking your blog articles between one another is vital. If done correctly, this system can get you some nice traffic benefits. If you include links to other interesting articles on your blog, people will eventually click and visit more pages.
Things to in mind while interlinking your content:
- Use links that are natural for the reader.
- Use relevant links between posts.
- Use a reasonable number of internal links.
#16: Add social share buttons to your content
Social media may be a useful instrument for promoting your blog content. You would like to form bound to include social buttons to all or any of your content, so people can easily share it on social networks. That might assist you in getting additional traffic and exposure to your content.
You can place sharing buttons at the highest of your content, at the rock bottom of your content, or on the side, as a floating widget. Otherwise, you can use all of the choices if you would like.
#7: Include a link to your site on all of your web profiles
Everyone who comes in touch with you ought to know that you have a blog. Some good ways to make sure this includes the following:
- Add your blog URL to your email signature so your email contacts can check it out. WiseStamp may be a great app to undertake for anyone using Gmail or other browser-based email systems. It can even pull in your latest blog post into your signature.
- Add your blog URL to the social profiles that you use the most, including Twitter, Facebook, LinkedIn, Google+, Pinterest, etc. This way, whenever people find you on social media, they will discover your blog also.
- Add your blog URL to author bios of any sites you’re already contributing to, including other blogs that you own.
#18: Ask and answer questions on Q&A websites
Thousands of individuals are trying to find answers on the online a day. You’ll create accounts on Questions & Answers websites like Quora, Stack Exchange, and similar and begin helping people answer their questions.
The idea is to seek out topics that are regarding your niche and move in those sections. It’ll assist you in getting your name out there and building the authority. You’ll direct people to read more relevant content that you have created on your website.
#19: Comment and interact on other blogs
Commenting on other relevant blogs may be a good way to create relationships with top bloggers within your niche. Research the online to seek out top blogs in your niche and begin commenting on their newest posts. It’ll assist you in making them and their readers conscious of your existence and developing your authority within the niche.
#20: Engage your readers into commenting
Whenever you attempt to engage your readers, an easy call to action is often enough to form your reader to leave a comment. You could: 1) ask them an issue at the top of your article; 2) Try to collect their opinions; 3) Then start a discussion. Any of this will bring more people into your post, which can become more enjoyable to everyone else.
#21: Let people guest post on your blog
You might get requests for guest posting on your blog, and it’s an honest sign which suggests people see the potential in your blog. The key’s to form sure these contributors are committed to making high-quality content. You’ll need to have a process in situ to review and publish this content from your end.
In most cases, guest bloggers also will assist you in promoting the content they wrote. They’re going to share it on their social networks, and you’ll get additional exposure.
Submit your site to all or any search engines
When it involves searching the online, a mean user thinks of Google. This program is so popular that folks don’t even use the phrase “browsing” or “searching,” but they use the phrase “Google it”. Still, don’t forget to submit your site to other search engines like Bing, Yahoo!, DuckDuckGo, Yandex, and many others you would possibly not have heard of.
Finding the proper topics and writing informative content takes a while and energy but ensuring that the proper people see what you’ve got written requires even more work. That being said, the entire process is often streamlined, so as long as you specialize in the right tactics that we’ve outlined during this article, your blog traffic will grow steadily.